An eBay listing for a 13-year-old Ford Fiesta that had been widely shared due to its colourful and controversial description has been removed from the auction site.
An anti-homophobia charity called it ‘offensive’ because the seller had used ‘homophobic’ terms within it.
Despite having 103,000 miles on the clock, the second-hand vehicle had rung up a price tag of at least half a million pounds – despite the listing having six days left.
In the advert, 21-year-old Jamie Rogers, from Chelmsford, Essex, said: ‘You can’t become a man until you’ve owned a proper lads car, so if you don’t buy this Zetec S you will always be spotty, your voice will never break properly and you will never beat your addiction to masturbation.’
He added: ‘If you’re a parent looking for a car on behalf of your son, this is the car for you. If you’re 35 years old still living at home and yet to be touched intimately by a woman, then this car is not for you, f****t.
‘Driving this car will increase the quality of your sex life, significantly.
‘The sheer speed of this thing has torn paint away from the wheel arches revealing some rust. It’s filthy dirty inside and out, cleanliness is for b***y boys.’
Some of the terms used in the description were not welcomed by an LGBT charity and support service.
Dr Marianna Tortell, interim chief executive at Galop said: ‘The perpetuation of homophobic and misogynist stereotypes and statements such as in the Ebay ad serve to reinforce the context in which hate crime against LGBT people takes place.
‘Galop actively works against hate crime and would therefore encourage Ebay to remove the offensive ad.’
A spokesman for eBay said: ‘We don’t allow listings with offensive language, and we are removing this listing immediately.’
Jamie Rogers, who posted the ad, told Metro that he had no intention of it growing the size that it eventually did.
‘If I’d known I would have thought more carefully about the words I was using,’ he said.
‘There was no intention to incite any hate crime and it was all meant to be tongue-in-cheek.’
He also said he will re-post the listing – ‘though maybe not as funny’ – because he does actually want to sell the car.